Inside the creative mind (part 1).
What truly sets advertising apart from most other industries is the presence of Creative People (as opposed to creative people, which you can find in any number of businesses). After all, how many other white-collar businesses do you know that would put up with not one, but an entire department of haphazardly dressed, temperamental and and chronically late employees? Having gone through this phase, I remember well how our very jobs were the justification for our behavior -- pressured by constant deadlines, we had to be given a certain amount of leeway, lest our creativity wither under the crushing burden of conformity. Or maybe we were just trying to get away with whatever we could (most of us were in our twenties so you can add immature to that list above).