Deconstruction on Madison Avenue: Thinking outside the 'board

Monday, March 31, 2008

Thinking outside the 'board

A pretty clever 2005 outdoor board that uses more than just the ad space to draw attention to itself and help make its point.

...even though this is probably what most people saw from the freeway:

Labels: Ads, Creativity

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: Name: Craig McNamara; Location: MInnesota, United States

Craig McNamara, freelance writer, has over 25 years experience in creating advertising, including 14 years at several of Minneapolis' best-known ad agencies. His work has won awards in both local and national award shows. He's also the author of a book on Minneapolis/St. Paul history and culture. You can find out more about him and view his portfolio at the link below.

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