Wednesday, June 6, 2012

Podcast: Two Odd Minutes #9

Ep. 9: "Bad Fortune"

"One of the handicaps in being a young advertising writer is that you’re often struggling to channel the perspective your audience, who can have a mindset that’s very different from your own limited life experience... Take, for instance, the time I convinced the accounting department to let me turn everyone’s pay envelope into what I called Fortune Checks...” 

Craig McNamara shares humorous stories and inside observations about advertising, ad agencies and creative people, drawn from his 25-plus years as a professional advertising writer.

You can listen (and subscribe) to this podcast and upcoming episodes at the Craig McNamara, Writer web site or on iTunes.

Enjoy.

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